From 3 to 5 November 2026, Dubai will host ISM Middle East 2026, an international exhibition bringing together manufacturers of confectionery, snacks, bakery products, and impulse-buy items. The event will serve as a platform for discovering the latest product innovations, promising brands, and growing categories shaping the future of the retail market.

The exhibition will give participants an opportunity to explore current consumer trends, establish new partnerships, and assess business development prospects across the Middle East, Africa, and other regions.

ISM Middle East will take place alongside Gulfood Manufacturing, GulfHost, and Private Label Middle East. Together, these events cover key areas of the modern food industry, from ingredients and processing technologies to packaging solutions, private label manufacturing, automation, and logistics.

This combination creates a comprehensive platform for manufacturers, distributors, retail chains, and brand owners. Participants will be able to explore new technological solutions, find suppliers, accelerate product launches, and identify opportunities to scale their businesses.