The art of organization: behind the scenes of International Forums
Today, more than ever before, people are deeply concerned about the conditions of their future.
Technological advancement, climate change, and socio-economic transformations are clear indicators that in a rapidly changing world, there is no room for inaction.
Conferences, forums, and exhibitions have become indispensable components of societal development across all areas — from educating younger generations to driving technological progress. The relevance of attending such events is driven by the need to receive credible, experience-backed information and results from trustworthy sources.
How an event is planned usually depends on a few key things: how many days it is expected to run, how many people are likely to attend, and how extensive the business agenda is.
For example, in the case of the recent international forum IFT 2025, the business agenda included four sessions, two days of meetings with representatives of both the public and private sectors, and the signing of memorandums. Pre-forum preparations took two months, during which we build a database of contacts— both local and international delegates — developed the forum’s concept and program, and released media announcements about the upcoming forum.
One of the main goals for any event organizer is to engage the audience.
The concept and agenda of the event play a crucial role and must be developed with key industry interests in mind. Additional advantage is the inclusion of foreign companies and partners. Organizers with a broader contact network and the ability to gather high-level delegations gain the most competitive edge.
Such an audience requires close attention to detail: ensuring timely visa arrangements, welcoming and accommodating guests in more presentable hotels, organizing their local transport during the forum, and providing personal transportation if needed.
Speakers’ presentations will take up the majority of the forum, so technical support must be thoroughly prepared.
While all eyes are on the stage, any technical flaw or oversight can be the reason for either success or failure.
Visitor comfort and engagement are equally important.
When attracting international speakers and guests, high-quality simultaneous interpretation becomes essential. However, no matter how engaging the sessions are, it's important to schedule speaker presentations in a balanced way — with breaks.
Coffee breaks are not just moments to rest from information overload — they are vital networking opportunities. Many collaborations begin with a direct conversation.
Every forum is a chance to gain a memorable experience — not only for participants, but even more so for the organizers.
Branded souvenirs, often handed out during registration, leave a lasting impression. Media coverage during the event helps build awareness, while captured photos and videos become valuable materials for future portfolios.
Ultimately, every forum should be followed by a detailed analysis of the work done, continuous improvement of the approach, and planning for the next project.
Ongoing development is the engine for reaching new heights.